Mr Price Group Limited
FAIR PRICE VALUATION
Updated daily
Model: DCF 50% · Relative 30% · Consensus 20%
MARKET PRICE
$9.62
FAIR PRICE
$11.27
MARGIN
$1.65
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FPI RATING
High-quality fundamentals and attractive valuation, but limited growth momentum.
Analytical data, not an investment recommendation. Updated daily.
How we calculate this ↗MARGIN OF SAFETY
A 20% margin of safety below fair value — the conservative entry level for risk-aware investors.
SAFETY MARGIN
20%
Below fair value
ENTRY LEVEL
$9.02
Fair price × 0.80
DISTANCE
6.2%
Price to entry level
At the current price of $9.62, MRPLY trades 6.2% above the conservative entry level of $9.02. This entry level represents a 20% margin of safety below the calculated fair price of $11.27 — a buffer that accounts for estimation uncertainty in the valuation model.
Margin of safety is a risk management concept, not an investment recommendation. The 20% threshold follows Benjamin Graham's value investing framework. Fair price and entry levels are model-based estimates updated daily. Learn more about Margin of Safety ↗
VALUATION HISTORY
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P/E RATIO HISTORY
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METHODOLOGY
How we calculate MRPLY's fair price
Mr Price Group Limited's fair price of $11.27 is derived from a blended model that combines DCF analysis (50%), relative valuation against Consumer Cyclical peers using metrics like P/E and EV/EBITDA (30%), and analyst consensus (20%). At the current market price of $9.62, MRPLY trades 17.2% below its calculated fair value.
DCF MODEL · 50%
Discounted free cash flow analysis based on projected cash flows, discounted at a rate reflecting MRPLY's risk profile.
RELATIVE · 30%
Comparing MRPLY's valuation multiples against Consumer Cyclical peers to determine if the stock is over or undervalued relative to its industry.
ANALYST · 20%
Aggregated analyst price targets for MRPLY, weighted by recency and analyst accuracy.
TRY IT YOURSELF
Want to test your own assumptions? Use our free calculators to estimate MRPLY's fair value with your own inputs.
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What is the fair price of MRPLY?+
Based on our blended model combining DCF analysis (50%), relative valuation against Consumer Cyclical peers (30%), and analyst consensus (20%), the fair price for Mr Price Group Limited is $11.27. At the current market price of $9.62, MRPLY trades 17.2% below its calculated fair value.
Is MRPLY overvalued or undervalued?+
Mr Price Group Limited is currently undervalued based on our valuation model. The stock trades at $9.62, which is 17.2% below the fair price of $11.27. The P/E ratio of 6.2x is a key metric in the valuation.
What is the margin of safety for MRPLY?+
With a 20% margin of safety applied to the fair price of $11.27, the conservative entry level for MRPLY is $9.02. At the current market price of $9.62, the stock trades 6.2% above this entry level. Margin of safety is a risk management concept from Benjamin Graham's value investing framework, not an investment recommendation.
How often is MRPLY's fair price updated?+
We update fair price calculations for MRPLY daily after market close. The current fair price of $11.27 incorporates the latest market data and sector multiples.
What factors affect MRPLY's fair price calculation?+
MRPLY's fair price of $11.27 is derived from DCF analysis (50% weight), relative valuation against Consumer Cyclical peers (30% weight), and analyst consensus (20% weight). Key metrics include P/E of 6.2x, ROE of 67.8%, and dividend yield of 1.36%.
Is MRPLY a good buy right now?+
At $9.62, MRPLY trades 17.2% below our fair value estimate of $11.27. The stock is currently undervalued. ROE stands at 67.8% (exceptional). Fair Price Index provides valuation data — always do your own research before investing.
Does MRPLY pay dividends?+
MRPLY has a dividend yield of 1.36%.
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Fair Price Index is for informational purposes only and does not constitute investment advice. Fair value calculations are model-based estimates and may not reflect actual market conditions. Always conduct your own research before making investment decisions.

