Jones Soda Co.

OVERVALUEDJSDA · OTC · Consumer Defensive
JSDA·OTC·Consumer Defensive
OVERVALUED
Jones Soda Co.
20.7%downside
MARKET PRICE
$0.29
FAIR PRICE
$0.23
MARGIN
$0.06
UNDERVALUEDFAIROVERVALUED
P/E RATIO
N/A
DIV. YIELD
N/A
ROE
-150.0%
MARKET CAP
$34M
FPI
fairpriceindex.com

FAIR PRICE VALUATION

20.7%downside

Updated daily

Model: DCF 50% · Relative 30% · Consensus 20%

MARKET PRICE

$0.29

FAIR PRICE

$0.23

MARGIN

$0.06

UNDERVALUEDFAIROVERVALUED

P/E Ratio

N/A

Div. Yield

N/A

ROE

-150.0%

Average

Market Cap

$34M

Small-cap

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FPI RATING

2.7/ 10

Consistent growth trajectory, but expensive valuation relative to fundamentals and below-average fundamental quality.

Analytical data, not an investment recommendation. Updated daily.

How we calculate this ↗

MARGIN OF SAFETY

A 20% margin of safety below fair value — the conservative entry level for risk-aware investors.

$0.18CONSERVATIVE ENTRY
$0.23FAIR PRICE
$0.29MARKET PRICE

SAFETY MARGIN

20%

Below fair value

ENTRY LEVEL

$0.18

Fair price × 0.80

DISTANCE

36.6%

Price to entry level

At the current price of $0.29, JSDA trades 36.6% above the conservative entry level of $0.18. This entry level represents a 20% margin of safety below the calculated fair price of $0.23 — a buffer that accounts for estimation uncertainty in the valuation model.

Margin of safety is a risk management concept, not an investment recommendation. The 20% threshold follows Benjamin Graham's value investing framework. Fair price and entry levels are model-based estimates updated daily. Learn more about Margin of Safety ↗

VALUATION HISTORY

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P/E RATIO HISTORY

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METHODOLOGY

How we calculate JSDA's fair price

Jones Soda Co.'s fair price of $0.23 is derived from a blended model that combines DCF analysis (50%), relative valuation against Consumer Defensive peers using metrics like P/E and EV/EBITDA (30%), and analyst consensus (20%). At the current market price of $0.29, JSDA trades 20.7% above its calculated fair value.

DCF MODEL · 50%

Discounted free cash flow analysis based on projected cash flows, discounted at a rate reflecting JSDA's risk profile.

RELATIVE · 30%

Comparing JSDA's valuation multiples against Consumer Defensive peers to determine if the stock is over or undervalued relative to its industry.

ANALYST · 20%

Aggregated analyst price targets for JSDA, weighted by recency and analyst accuracy.

TRY IT YOURSELF

Want to test your own assumptions? Use our free calculators to estimate JSDA's fair value with your own inputs.

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FAQ

What is the fair price of JSDA?+

Based on our blended model combining DCF analysis (50%), relative valuation against Consumer Defensive peers (30%), and analyst consensus (20%), the fair price for Jones Soda Co. is $0.23. At the current market price of $0.29, JSDA trades 20.7% above its calculated fair value.

Is JSDA overvalued or undervalued?+

Jones Soda Co. is currently overvalued based on our valuation model. The stock trades at $0.29, which is 20.7% above the fair price of $0.23.

What is the margin of safety for JSDA?+

With a 20% margin of safety applied to the fair price of $0.23, the conservative entry level for JSDA is $0.18. At the current market price of $0.29, the stock trades 36.6% above this entry level. Margin of safety is a risk management concept from Benjamin Graham's value investing framework, not an investment recommendation.

How often is JSDA's fair price updated?+

We update fair price calculations for JSDA daily after market close. The current fair price of $0.23 incorporates the latest market data and sector multiples.

What factors affect JSDA's fair price calculation?+

JSDA's fair price of $0.23 is derived from DCF analysis (50% weight), relative valuation against Consumer Defensive peers (30% weight), and analyst consensus (20% weight)., ROE of -150.0%.

Is JSDA a good buy right now?+

At $0.29, JSDA trades 20.7% above our fair value estimate of $0.23. The stock is currently overvalued. ROE stands at -150.0% (average). Fair Price Index provides valuation data — always do your own research before investing.

Does JSDA pay dividends?+

JSDA does not currently pay a dividend.

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Fair Price Index is for informational purposes only and does not constitute investment advice. Fair value calculations are model-based estimates and may not reflect actual market conditions. Always conduct your own research before making investment decisions.