Brown-Forman

OVERVALUEDBF-B · NYSE · Consumer Defensive
BF-B·NYSE·Consumer Defensive
OVERVALUED
Brown-Forman
23.2%downside
MARKET PRICE
$27.67
FAIR PRICE
$21.25
MARGIN
$6.42
UNDERVALUEDFAIROVERVALUED
P/E RATIO
15.9x
DIV. YIELD
3.34%
ROE
19.9%
MARKET CAP
$13B
FPI
fairpriceindex.com

FAIR PRICE VALUATION

23.2%downside

Updated daily

Model: DCF 50% · Relative 30% · Consensus 20%

MARKET PRICE

$27.67

FAIR PRICE

$21.25

MARGIN

$6.42

UNDERVALUEDFAIROVERVALUED

P/E Ratio

15.9x

What is P/E? →

Div. Yield

3.34%

ROE

19.9%

Strong

Market Cap

$13B

Large-cap

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FPI RATING

6.9/ 10

Strong profitability and stable earnings and revenue, but limited growth momentum.

Analytical data, not an investment recommendation. Updated daily.

How we calculate this ↗

MARGIN OF SAFETY

A 20% margin of safety below fair value — the conservative entry level for risk-aware investors.

$17.00CONSERVATIVE ENTRY
$21.25FAIR PRICE
$27.67MARKET PRICE

SAFETY MARGIN

20%

Below fair value

ENTRY LEVEL

$17.00

Fair price × 0.80

DISTANCE

38.6%

Price to entry level

At the current price of $27.67, BF-B trades 38.6% above the conservative entry level of $17.00. This entry level represents a 20% margin of safety below the calculated fair price of $21.25 — a buffer that accounts for estimation uncertainty in the valuation model.

Margin of safety is a risk management concept, not an investment recommendation. The 20% threshold follows Benjamin Graham's value investing framework. Fair price and entry levels are model-based estimates updated daily. Learn more about Margin of Safety ↗

VALUATION HISTORY

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P/E RATIO HISTORY

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METHODOLOGY

How we calculate BF-B's fair price

Brown-Forman's fair price of $21.25 is derived from a blended model that combines DCF analysis (50%), relative valuation against Consumer Defensive peers using metrics like P/E and EV/EBITDA (30%), and analyst consensus (20%). At the current market price of $27.67, BF-B trades 23.2% above its calculated fair value.

DCF MODEL · 50%

Discounted free cash flow analysis based on projected cash flows, discounted at a rate reflecting BF-B's risk profile.

RELATIVE · 30%

Comparing BF-B's valuation multiples against Consumer Defensive peers to determine if the stock is over or undervalued relative to its industry.

ANALYST · 20%

Aggregated analyst price targets for BF-B, weighted by recency and analyst accuracy.

TRY IT YOURSELF

Want to test your own assumptions? Use our free calculators to estimate BF-B's fair value with your own inputs.

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FAQ

What is the fair price of BF-B?+

Based on our blended model combining DCF analysis (50%), relative valuation against Consumer Defensive peers (30%), and analyst consensus (20%), the fair price for Brown-Forman is $21.25. At the current market price of $27.67, BF-B trades 23.2% above its calculated fair value.

Is BF-B overvalued or undervalued?+

Brown-Forman is currently overvalued based on our valuation model. The stock trades at $27.67, which is 23.2% above the fair price of $21.25. The P/E ratio of 15.9x is a key metric in the valuation.

What is the margin of safety for BF-B?+

With a 20% margin of safety applied to the fair price of $21.25, the conservative entry level for BF-B is $17.00. At the current market price of $27.67, the stock trades 38.6% above this entry level. Margin of safety is a risk management concept from Benjamin Graham's value investing framework, not an investment recommendation.

How often is BF-B's fair price updated?+

We update fair price calculations for BF-B daily after market close. The current fair price of $21.25 incorporates the latest market data and sector multiples.

What factors affect BF-B's fair price calculation?+

BF-B's fair price of $21.25 is derived from DCF analysis (50% weight), relative valuation against Consumer Defensive peers (30% weight), and analyst consensus (20% weight). Key metrics include P/E of 15.9x, ROE of 19.9%, and dividend yield of 3.34%.

Is BF-B a good buy right now?+

At $27.67, BF-B trades 23.2% above our fair value estimate of $21.25. The stock is currently overvalued. ROE stands at 19.9% (strong). Fair Price Index provides valuation data — always do your own research before investing.

Does BF-B pay dividends?+

BF-B has a dividend yield of 3.34%.

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Fair Price Index is for informational purposes only and does not constitute investment advice. Fair value calculations are model-based estimates and may not reflect actual market conditions. Always conduct your own research before making investment decisions.