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LAMR DCF Calculator
Run your own discounted cash flow valuation for Lamar Advertising Company. The calculator is pre-filled with real data — $0.7B free cash flow (FY2025) and the live share price — so you only adjust the assumptions.
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COMPANY DATA
YOUR ASSUMPTIONS
YOUR DCF RESULT
CALCULATED FAIR VALUE
$175.13
MARKET
$146.81
YOUR DCF
$175.13
MARGIN
$28.32
VALUE BREAKDOWN
SENSITIVITY CHECK
Try adjusting growth rate by ±2% and discount rate by ±1% to see how sensitive your fair value is to assumptions.
COMPARE WITH FPI FAIR VALUE
Your DCF reflects your assumptions. As an independent reference, here is Fair Price Index's daily blended fair value for Lamar Advertising Company — DCF (50%), relative valuation (30%), and analyst consensus (20%):
Frequently Asked Questions
What is LAMR's free cash flow?
Lamar Advertising Company generated $0.7 billion of free cash flow in fiscal year 2025. That figure is pre-filled in the calculator above and refreshed daily.
How do I calculate LAMR's fair value with a DCF?
Project Lamar Advertising Company's free cash flow forward at your assumed growth rate, discount each year back at your required return (WACC), add a terminal value, and divide by shares outstanding. The calculator above does all of this instantly as you adjust the assumptions.
What growth rate should I use for LAMR?
Anchor on history and sector reality: look at Lamar Advertising Company's revenue and cash flow growth over the past five to ten years, then ask what is sustainable going forward. Testing a conservative and an optimistic scenario matters more than any single number.
Is LAMR undervalued right now?
That depends on the assumptions you feed the model — that is the point of running your own DCF. For an independent reference, Fair Price Index publishes a daily fair value for Lamar Advertising Company blending DCF, relative valuation, and analyst consensus.
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Read →This calculator is for educational purposes only and does not constitute investment advice. Pre-filled figures come from the latest reported financials and may differ from other sources. Always verify against the company's filings.

